Blogs in Category: Tech Innovations in Cycling

The Ultimate Breakdown: SRAM Electronic Groupsets SRAM has rewritten the rules of shifting with electronic groupsets that deliver pure performance. Instant, wireless gear changes. Sleek, aerodynamic design. Smarter integration that works as hard as you do. Technology once reserved for top-tier race groupsets is now more accessible, giving more riders pro-level precision for sprinting,...

The Evolution of Carbon Fibre: How Cycling’s Most Advanced Material Was Born A Material With Surprising Origins Carbon fibre may seem like a cutting-edge material created for modern cycling performance, but its origins stretch back much further than most riders imagine. Its story begins in 1879, when Thomas Edison carbonized thin bamboo fibres to...