Some people might look at the cycling industry and feel like it is dominated by men. That is why LIV has taken the challenge on to get women on board and into cycling as well, by being a brand specifically designed for women. From frame geometry, sizing and components, down to marketing and community support. What makes LIV bikes unique is their women first philosophy, every bike is designed with fit, form and function in mind. They offer and wide range of bikes as well to cater to all types of riders. LIV bikes are also known for their quality and performance.

LIV E-Bikes are also built with women in mind, designed around women’s physiology. The technology and power provide assistance to those looking to just have fun and not worry too much about the fitness. There is also a good amount of versatility among LIV E-Bikes in terms of offering options for city, fitness, adventure, trail riding, etc. These are very much comfort focused bikes that are meant to be ergonomic and comfortable for longer rides.

LIV has established itself among the cycling community, and also invests in supporting cycling culture for women, beyond the bikes. They are known to be great sponsors of women’s cycling teams, they do events, clinics, and campaigns around cycling as well which encourage women to get involved and not allow the fact that it is a male dominated sport to affect them. LIV is back by another big name in the industry, Giant. Basically, the King and Queen of cycling if can look at it like that. Giant being the Male version, the king. LIV being the female, the Queen.

Some popular LIV bikes include the LIV Tempt E+ 3 which is a nice all-round kind of bike, great for trails, gravel and light off-roading adventures. Then there is the LIV Tempt E+ 2 which is an entry level e-mtb, good for trails and everyday day rides. But apart from the amazing bikes that LIV produces and engineers, this is a company that is making cycling more accessible to women, not only by making the physical products, but also hosting events and sponsoring all women cycling teams, making a huge difference in the way younger female riders view the sport as they grow up.